Prismacolor.com

By Brad Simpson / On Aug.09.2009 / In Creative Direction

Art is what you draw. Art uninhibited is what you feel. Art is rooted in prerequisites. Art uninhibited is fueled by passion. Art is a course on a syllabus. Art uninhibited is an exhibition. When you hold a Prismacolor in your hand it’s you. It’s your pencil unrestricted, unreserved, unpredictable.

Prismacolor is not just art. It’s art uninhibited.

This tapped into a small but passionate group of artists that fueled the explosive growth of Prismicolor's only promotional property outside of in-store. 

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It Takes a Village: 

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Core Team:

Creative

  • Brad Simpson, CD - Interactive
  • Kayu Tai, Art Director - Interactive
  • Emily Starolis, Copywriter

Strategic Planning

  • Abby Covert, Experience Planner/Information Architect
  • Christie Chaffe, Planner

Production

  • Kevin Tang, Digital Producer
  • Riley Sheehan, Merge/Sharepoint

Developers

  • Scott Boyce, Front-end, Java & CSS
  • Dennis Kim, Front-end, Java & CSS
  • John Polacek, Flash
  • Kurt Suchomel, Flash

Account Management

  • Kristine Black, Account Executive
  • Madeline Nies, Intern Account Management

 

Extended Team:

Creative

  • Gigi Carroll, Group Creative Director
  • Suzanna Bierwirth, VP, Creative Director

Strategic Planning

  • Russ Unger, Director of User Experience

Production

  • Jason Mitton, Director of Interactive Production
  • David Myers, Development Manager

Developers

  • Kapil Arora, Web Developer
  • David Myers, Director of Technology

Account Management

  • Jennifer Rowland, EVP, Group Management Director - Accounts
  • Chris Miller, SVP, Group Management Director - Digital